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America’s Renovation Boom Is Leveling Off—but Still Going Strong

Realtor October 22, 2024

Buyer

America’s Renovation Boom Is Leveling Off—but Still Going Strong

Americans are still renovating up a storm—although not as much as they did during the COVID-19 pandemic.

Spending on home improvements and maintenance is expected to grow from its current $472 billion to $477 billion by the third quarter, a modest increase of 1.2%, according to the latest Leading Indicator of Remodeling Activity report released by the Remodeling Futures Program at the Joint Center for Housing Studies of Harvard University.

To develop its projections, the LIRA team examines various indicators, including building materials sales and the number of remodeling permits issued.

The 1.2% increase is a sign that the market might be leveling off and correcting from the pandemic when homeowners were spending more time and money on home projects. Plus, low interest rates at the time motivated sellers to make their homes as up-to-date as possible for the market.

That led to what Abbe Will, associate director of the Remodeling Futures Program, called “the big boom,” where the renovation market increased by 10% to 15%.

The boom suggested that “it was people catching up on work that they already wanted to do,” Will explains.

“It was also probably people doing work that they hadn’t quite planned to do, but it was just a convenient time, a better time. I think this is a little bit of a resetting to more normal rates, although we’re not there yet,” she says. “Even though growth in the market hasn’t been the raging 10% year over year or 15% year-over-year growth that we saw during the first couple of years of the pandemic, we’re still expecting a lot of spending.”

Despite the market slowdown over the past couple of years, Will says there’s “still a phenomenal amount of spending—way more spending than what we saw in 2019, before the pandemic.”

 
Why renovation spending is slated to grow into next year

It’s no surprise that we’re seeing a steady increase in renovation spending now.

“A continued thaw in new-home construction and sales of existing homes bodes well for an uptick in residential improvement and repairs next year,” Carlos Martín, director of the Remodeling Futures Program at the Joint Center for Housing Studies, said in a statement. “Additionally, stronger gains in home values and thus home equity levels should boost both discretionary and ‘need-to-do’ replacement projects for owners staying in place.”

The LIRA report comes alongside a new survey from the brokerage Clever Real Estate on attitudes and trends among renovations. Clever Real Estate surveyed 1,000 American homeowners and found that 63% would rather remodel their current homes than move into a home that’s already been renovated.

Homeowners surveyed were fairly split on why they were renovating. When given the choice to select multiple options, 35% said they’d renovated to repair damage, while 35% said they were motivated to renovate for increased comfort. And 32% said they did it to improve the livability of their home, while 32% cited improving their home’s aesthetic appeal. Meanwhile, 31% said they renovated to personalize their home, and 30% said they did it to increase their home’s value.

Yet some homeowners who completed renovation and maintenance projects faced struggles, with 41% reporting significant delays in the work and 78% admitting to going over budget on their last renovation project.

According to the study, the most popular major renovations were bathroom remodels (37%), interior painting (33%), and heating and air-conditioning upgrades (30%). The most common minor renovations were installing new faucets (36%), installing new light fixtures (35%), and making small kitchen updates (34%).


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