WRE News March 8, 2024
Buyer
Today’s homebuyers place more emphasis on the property’s price rather than its location, according to a new survey released by Coldwell Banker Real Estate, an Anywhere (NYSE: HOUS) brand.
In a nationwide poll of 4,213 Americans, 56% of respondents cited price as being more important than location, which was cited by 50%. Women valued price more than men – 60% to 48%, respectively.
Still, the value of location remained considerable – nearly one-third of respondents (32%) said their ideal home is located in the South, while one-quarter pointed to the Northeast (24%). Location also played a strong role in the decision making of many home sellers – 39% of respondents who planned to sell their home in the future said they were more likely to move to a different city after they sell their home, compared to only 19% of sellers who were polled in 2022.
Among buyers, 43% of respondents admitted they were either somewhat influenced or highly influenced by social media in their desire to purchase a particular type of home – and among buyers of luxury properties, that percentage was 73%. However, the Gen Z respondents admitted they have been influenced by TikTok (68%) while consumers aged 55 and above are most likely to have been influenced by Facebook (54%).
Looking ahead, more than half of respondents (56%) believed the real estate landscape will either improve or remain the same in 2024 compared to the previous year.
Stay up to date on the latest real estate trends.
Buyer
April 19, 2025
There’s an ongoing conversation in the health and wellness space surrounding sleep hygiene, or the practices and rituals that promote quality sleep.
Buyer
April 19, 2025
Just 33% of 30-year-olds in the U.S. own a home today, down from 47% in 1984, as the typical age of first-time homebuyers continues to rise.
Buyer
April 19, 2025
With rent payments soaking up to as much as one-third of median income in some areas, WalletHub is now offering its study “Cities with the Most Affordable Rent” to det… Read more
Lifestyle
April 18, 2025
Exercising and staying fit while traveling, especially during long flights, can be challenging.
Lifestyle
April 18, 2025
A thriving houseplant is one of the easiest (and most cost-effective) ways to infuse your space with a bit more life.
Buyer
April 18, 2025
Mortgage application activity slowed for the week ending April 11, according to data from the Mortgage Bankers Association.
We Guide Homeowners through the complicated process of selling their home using our 4 Phase Selling Process and 3 Prong Marketing Strategy that alleviates their stress and moves them effortlessly to their next destination. Schedule a 15 Minute Complimentary Strategy Session Today